Resealable packaging – optimal user convenience
Resealable packaging is increasingly becoming the norm on retail shelves these days. The consumer wants both high convenience and a long shelf life and this is exactly the combination offered by good resealable packaging. However, producing a packaging solution that meets these requirements is a specialist discipline.
Omori specialises in solutions and machines in the area of resealable packaging and has long-standing experience in a wide variety of sectors. There is currently a strong need for resealable packaging in the food industry in particular.
Resealable packaging that offers optimal user convenience for cheese and meat products
Popular products such as sliced meats and cheese are good examples of products where resealable packaging has high added value. After the consumer has removed a few slices from the packaging (for a sandwich, for example), the remainder generally goes back into the refrigerator.
So not being able to reseal the packaging can be particularly annoying. The open packaging exposes the product to oxygen in the air, which often reduces the shelf life of the contents. The only way consumers can prevent this is by putting the food product into an additional form of packaging, such as a plastic bag with a zip closure.
Easily resealable packaging for optimal user convenience
Packaging that is resealable offers high added value for consumers. However, there are different forms of resealable packaging. Sometimes, the packaging used for a product is so difficult to reseal that putting it in a plastic bag is actually less effort. This is obviously not what was intended.
The best forms of packaging are easy to reseal so that consumers can close the packaging in seconds without any additional hassle. In other words: an extremely user-friendly form of packaging. Packaging solutions of this type are not only perceived as extremely convenient, they can even lead to a preference for a specific product relative to competitive offers.
Reduced use of plastic – up to 50% less
The advantages of resealable forms of packaging compared to thermoformed packaging go beyond user convenience. At present, sustainability and a reduced consumption of plastic are strong arguments for making the switch. Both for consumers, and for you as the producer when you consider that;
– the energy consumption of your packaging machines reduces by approximately 50%;
– few human operators are required to keep the line running;
– you can change to a different product format faster and more easily;
– you can achieve a reduction in your logistics costs due to reduced packaging weight.
Convinced? Contact us to discuss the possibilities within your organisation.
In short, Omori is not only the place to come for resealable packaging: we can offer you countless other innovative packaging solutions that exactly match your specific requirements. This is because we offer you many other packaging technologies, including packaging under protective atmosphere (MAP).
Would you like to find out more about resealable packaging and optimal user convenience, or do you have a question about the extensive possibilities we offer? Do not hesitate to contact our packaging specialists.